Vase from Heinz Bormann Fashion House. Meissen.

Sword mark, year mark 1964, First selection. Model No. U 271. BORMANN, Heinz (1918 Erfurt - 1989 Schönebeck/Elbe)

H 17 cm.

Cylinder vase with five mannequins painted in underglaze blue and accented with gold, marked "Heinz Bormann".

Heinz Bormann: German fashion designer of the successful brand “Original Bormann-Kleidung” / “Original Bormann-Mode” and textile manufacturer. In 1945, he founded the “Heinz Bormann Bekleidungswerkstätten.” Initially, the company produced men’s outerwear; in 1954, production shifted to women’s outerwear. That same year, he participated in the fashion fair in Düsseldorf, where his collection—designed by Helena Zeilhofer—caused a sensation. The West German press dubbed Bormann the “Red Dior.” In 1956, a branch office was established in Magdeburg; in 1959, the company’s headquarters were relocated from Schönebeck to Magdeburg. In 1959, the company collaborated with VEB Treffmodelle. In 1969, he designed the costumes for the DEFA film “Mit mir nicht, Madam!” In 1972, the company was nationalized and reestablished under the name “VEB Magdeburger Damenmoden” (shortened to “Magda”). 1974 Bormann fell ill and withdrew from the company.

Bibliography: “Die blauen Schwerter – Meissen in der DDR,” Dresden State Art Collections, Julia Weber, Sebastian Bank, p. 208ff.